Dr. John Silver is budget food at it’s best. Or do I mean worst?
You better take a seat, and if your dog’s currently chomping on a bowl of this food I suggest you pick it up and throw it out…
Let’s start with the last ingredient – EEC Permitted Antioxidants. This is elegant wordplay for “You really don’t want to know”. Antioxidants can be used in dog foods for health benefits, but also to prevent oxidation (causing rancidity). Given the ambiguity I would assume the latter, and I would assume synthetic antioxodants rather than natural. This would likely be BHA or BHT, both tumour-promoting carcinogens.
The first ingredient is Cereals. Again this is ambiguous, which means the cheapest possible cereals (and likely by-products). Harsh on digestion, allergenic, problematic, and unhealthy. We’re likely talking a mix of wheat and wheat by-products, plus whatever the manufacturer can source cheapily. Protein of 18% is low, and fat content is seriously low at 6% (which is also inclusive of oils).
If it can be considered a plus point, there’s meat in the food, but again it’s ambiguous. I wonder what kind of animal? It’s also inclusive of by-products. I’ll alert you to the keyword “With” on the packet, which in this case is “With Chicken”. What that means in labelling terms is the food must be a minimum of 4% chicken. That’s not much, especially considering the amount of cereals you’re forcing through your dogs body for them to benefit from that meat.
This food might be cheap, but it’s not cheap considering the potential vets bills and heartache over the lifespan of your dog. Don’t feed it.
Cereals, meat and animal derivatives (minimum 4% chicken), oils and fats, minerals