AATU 80/20

AATU 80/20

Most people gauge a pet food based on what it says in big colourful letters on the front of the bag. In reality that’s the worst assessment of a pet food possible, unless you like being fooled by marketing.

If you’re smart you look at the ingredients, and if you’re even smarter you look at the guaranteed analysis (the composition and percentages). With AATU 80/20 let’s start there…

32% protein is really good. Most dog foods sit around the 22% mark, and anything over 30% is really good to see. 16% fat is also respectable, especially as dogs efficiently utilise (animal) fats for energy and wellbeing. I estimate the carbohydrates to be a low 34% which is great for a dry food.


Because of the composition, and because the main ingredient in the food is meat, the food reaches a respectable 4 stars. As a whole it’s very well formulated, with sweet potato an excellent choice of carbohydrates, plus a range of fruits, veggies, and herbs. We also see glucosamine and chondroitin for joint health.

It’s really good.


Because it’s really good, I’ll balance out the review by discussing the marketing. The packaging says 80% chicken, but if chicken is a prime protein source, why is the food only 32% protein? We find chickpeas and peas in the ingredients as well, and these are rich in protein.

The reason is the product is 80% chicken before being cooked into a kibble. 50% of the product is fresh chicken which has a very high moisture content (about 70 to 80%). Once cooked this gets whittled down to a third. They add another 30% of dried chicken (chicken meal) which already has the moisture mostly removed.

But I digress, it’s a great food. Recommended.



Where to buy?
Ingredients and analysis

* Carbohydrate estimate calculated based on listed Protein and Fat percentages, Moisture (10%), and Ash (8%).

80% Chicken (50% Freshly Prepared Deboned Chicken, 30% Dried Chicken),Sweet Potato, Chickpeas, Peas, Lucerne, Chicken Stock, Salmon Oil, Carrots,Tomato, Chicory, Tapioca, Apple, Pear, Cranberry, Blueberry, Mulberry, Orange, Bilberry, Cowberry, Parsley, Peppermint, Spirulina, Seaweed, Oregano, Sage, Marjoram, Thyme, Chamomile, Rosehip, Stinging Nettle, Yucca, Marigold, Aniseed, Fenugreek, Cinnamon, Hip & Joint Care (Glucosamine 178mg/kg, MSM 178mg/kg, Chondroitin 125mg/kg).

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